Started in 1984, Barna Group is widely considered to be one of the leading research organizations focused on faith and culture, with widespread brand awareness among church leaders. Our areas of expertise include Christianity, the faith journeys of rising generations and religious trends in society. Barna also brings a trusted brand with pastors and the church market, along with a host of proprietary communication and marketing channels to engage church leaders and the Christian community.
We have conducted more than two million interviews and become a go-to source for insights for businesses and nonprofit organizations who want to understand the next right step to take. Our studies are frequently cited in major media outlets such as The Economist, BBC, USA Today, The Wall Street Journal, Fox News, Chicago Tribune, Huffington Post, The New York Times and The Los Angeles Times. People turn to Barna for our proven expertise in assessing and analyzing the intersection of faith and culture, for our clear and compelling data-based journalism and for our ability to obtain high response rates among religious organizations and people of faith.